Discover how to transform cold calling from a dreaded task into your most powerful sales tool. In this episode, Giulio Segantini, London's unconventional cold calling expert, reveals his groundbreaking "permission-based" approach that's revolutionizing B2B sales. Learn why traditional cold calling techniques fail and how psychology-driven methods can dramatically improve your success rate. Whether you're an experienced salesperson or completely new to cold calling, this episode breaks down the exact framework for turning cold prospects into warm conversations. Giulio shares his journey from street sales to building multi-million dollar companies, while breaking down the psychology behind successful cold calling in saturated markets like the UK and US.
Never Struggle With Sales Again: Identify, Attract and Close Your Ideal Clients
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👂Listen out for:
- Learn the psychology-based "permission opener" that gets prospects to actually listen
- Discover why traditional aggressive sales techniques are killing your success rate
- Master the art of turning rejections into engaging conversations through humor
- Understand how to identify and validate problems without being pushy
- Learn why research should focus on industry problems, not individual prospects
🎙️Guest’s Bio
Giulio Segantini is a renowned cold calling trainer based in London and founder of the Underdog Community. Known for his distinctive style and innovative approach, he's transformed the perception of cold calling in the digital age. With a track record of building companies generating over $3 million in annual revenue, Giulio has trained hundreds of salespeople and consulted for dozens of companies worldwide. His unique "permission-based" approach and emphasis on human connection have revolutionized how professionals approach cold calling. Distinguished by his signature bright glasses and suits, Giulio has become known as the "weirdest cold calling trainer" - a title he proudly embraces while delivering exceptional results for his clients. His entertaining yet effective training methods have made him a prominent figure in the sales training industry.
🎁Bonus:
Underdog Sales - Cold Call Training
https://www.underdogsales.com/
Giulio’s Instagram
https://www.instagram.com/underdogsales/
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Time Stamps:
0:00 - Rethinking Cold Calling
2:30 - Building on Social Media
5:30 - Rethinking Cold Calls
13:15 - How To Cold Call Properly
23:04 - Sales Scripts
25:00 - Energy in Sales
27:20 - Discovering Problems
33:40 - Purpose of A Cold Call
39:00 - Researching Information
41:00 - Worst Habits When Cold Calling
45:00 - Selling With Love
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