Building a Fashion Empire from Thrifting to Celebrity Endorsements

Building a Fashion Empire from Thrifting to Celebrity Endorsements - Ciera Rogers

Show Notes

In this riveting episode, Ciera Rogers shares her incredible journey from starting a thrifting business to pay the bills to building Babes, a trailblazing fashion brand worn by top celebrities. With raw honesty, Ciera reveals how she turned personal trauma into fierce motivation and used her unique perspective to revolutionize the fashion industry. Packed with insights on embracing your authenticity, overcoming fears, and spotting untapped opportunities, this episode will inspire you to harness your own outsider advantage to achieve your dreams.

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🎙️Guest’s Bio

Ciera Rogers is the inspiring founder of Babes, a groundbreaking fashion brand known for its stylish, size-inclusive clothing. Starting from humble beginnings, Ciera used her knack for thrifting and keen eye for an underserved market to build a multi-million dollar business loved by celebrities like Beyoncé and Kim Kardashian. Through determination and staying true to her unique vision, she overcame personal challenges to revolutionize the fashion industry. Ciera's story showcases the power of embracing your individuality and using your outsider perspective to achieve extraordinary success.

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👂Listen out for:

How Ciera's personal struggles fueled her drive to succeed in business
The importance of staying true to your brand identity and customer base
Using your unique outsider perspective to identify untapped market opportunities
Overcoming fears, excuses, and self-doubt to take action on your ideas
Letting customer feedback guide your brand evolution and core values

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🎁Bonus:

The Outsider Advantage: Because You Don’t Need to Fit in to Win

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